Blizzard Put Real Human Blood In A PC, And You Can Win It


Now through November 20, everyone aged 18 or older in the US who donates blood at any blood donation center in the US can earn free content for Diablo IV. Blizzard also announced a special sweepstakes where players can win a PC with real human blood in it.

People need to log their blood donation on the Blood Harvest website to be eligible for the free content. Blizzard is aiming to reach a collective 666 quarts of blood donated. But even if the campaign falls short, players will earn a reward at 33% and 66% of the goal, with the final reward going out if the campaign reaches the full 666-quart target.

666 quarts of blood works out to 1,332 donations, Blizzard said. If the full amount is reached, everyone Diablo IV player–whether they donated blood or not–will be entered into a sweepstakes to win a custom-made PC featuring real human blood as part of its liquid cooling system. Here’s what that looks like:

We don't know whose blood is in the PC
We don’t know whose blood is in the PC

As for the blood donation rewards, they include a variety of in-game items like a dagger, axe, sword, and more. If the campaign reaches the full 666 quarts of blood, all players will get the Vermillion Eye Piebald horse. You can see all the reward tiers below.

Tier I–At 33% of the total goal, all players will receive the following Weapon Cosmetics:

  • Dagger: Bloodpetal Anlace
  • Axe: Bloodpetal Sever
  • Necromancer Focus: Bloodpetal Heart
  • Sword: Bloodpetal Blade
  • Druid Staff: Bloodpetal Bludgeon
The first reward tier
The first reward tier

Tier II–At 66%, all players will receive Tier I rewards plus:

  • The Loch Raeth Maor Barbarian Armor Cosmetic
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Looks good!
Looks good!

Tier III–At 100% participation, all players will receive Tier I and Tier II rewards plus:

  • The Vermilion Eye Piebald Mount
  • The sweepstakes to win the custom real human blood-infused PC will unlock.
Nice horsey
Nice horsey

In other news, Diablo IV’s new Season of Blood is live now and it makes major changes to the game. Additionally, Diablo IV is now available on Steam for the first time.

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